Monday, November 29, 2010

Madonna channelling '40s Parisienne chic

There has been chatter of late about the new star of the Louis Vuitton spring-summer advertising campaign and here is a preview: Madonna channelling '40s Parisienne chic.

Marc Jacobs was very clear in his desire to use the recently divorced star, saying in a statement: "I wanted the campaign to be very bold, very sensual and very atmospheric. To carry off all these references and all this sophistication, we needed the ultimate performer - and for me, that is Madonna."

Renowned photographer Steven Meisel was behind the lens to capture the spirited collection that drew on a mix of African and Parisian influences (think Josephine Baker), heavy on the tribal jewellery and accessories (there are bound to be waiting lists for those beaded and fringed heels) and animal-print bags.

Surely a few treats for any material girl in there.

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